Idéer Logo Marketing Mix Frisk . Logo for a company specialized in marketing for hotels and tech companies the concept is abstract representing two hands (kind of handshaking) to convey hospitality and the hands form the letter h in the negative space. The advantage goes to the company incorporating brand messaging into the mix verses companies deciding their brand is second to the … Product, price, place and promotion (mccarthy, 1960) and an additional three elements that help us meet the challenges of marketing services, people, process and physical evidence (booms & bitner, 1982). With wix logo maker, you can design a logo that looks exactly the way you want.